LET'S BUILD YOUR MVP
Your idea is solid. Your timeline is tight. You don't need perfect, you need fast.
Most founders think they need a polished product before they can launch. That's backwards.
You need something scrappy, something testable, something that teaches you what actually matters. Because the thing you think people want and the thing they actually want are two very different things.
I build MVPs that move. Not in six months. In weeks. The kind that get you real user feedback, real revenue conversations, and real confidence that you're building the right thing.
HOW IT WORKS
Step 1 : The BRIEF
Before we build anything, we need to know what we're actually solving. I'll walk you through: What's the core problem? Who's it for? What's the one thing this MVP needs to prove? By the end of this call, we'll have brutal clarity on what ships and what waits.
Step 2 : THE SPRINT 
This is where it gets fun. I'll run your idea through the four lenses (data, brand, UX, comms) and build a first-pass product that's scrappy but smart. No fluff. No features that don't matter yet. Just the thing that makes someone go "oh, I get it."
Step 3 : The HANDOFF
You get a fully built, fully branded MVP ready to put in front of real people. Plus a roadmap of what to build next based on what you learn. And if you want, I'll stay on to help you read the data and iterate.
WHAT YOU GET
An MVP that actually ships
Built, branded, and ready to test in 3-4 weeks (or faster, depending on complexity).
A first-pass that teaches you something
Real feedback from real users beats theoretical perfection every time. You'll know what's working and what's not.
Clarity on what's next
A roadmap based on actual data, not guesses. You'll know exactly what to build in round two.

Investment: From £2500 (early adopter rate) 
2-3 week sprint, tightly scoped.
We lock the features that matter during your brief call, ship fast, then you iterate based on real feedback.
WHY ME?

I'm Alex. I'm a creative generalist operator which is a fancy way of saying I've spent 15 years working across product, brand, UX and marketing, and I've never done just one of them at a time.
Most conversion problems aren't one problem. They're four problems that are quietly making each other worse. A CRO specialist will look at your funnel. A brand consultant will look at your messaging. A UX designer will look at your interface. Nobody's looking at all of it together.
I am.
I've diagnosed conversion problems for a media platform that had brilliant content and invisible CTAs, a membership platform where the whole team was working flat out in completely different directions, and a tech startup where the actual problem wasn't the marketing at all. It was a platform so slow it was haemorrhaging users before they even got to the product.
I don't come in with a template and a confident face. I come in with questions, a lot of them, and I don't stop until I understand what's actually going on.
Then I tell you what I found, what it means, and what to do about it. In plain English, I promise.
This is for you if:
You have a solid idea but no time to build it slowly
You need to test something before you commit serious resources 
You're tired of planning and ready to ship
You want something rough but right instead of perfect but wrong
You need someone who speaks both founder and developer
THIS IS NOT FOR YOU IF: 
You need six months to build the "perfect" product
You want a massive feature list on day one
You're not ready to learn from what the market tells you
"A trusted advisor to business leaders with entrepreneurial aspirations."
 Ben Legg, Ex-COO Google Europe

"A fantastic partner to help challenge the current paradigm and find new ways of developing product market fit. I would absolutely recommend Alex for anyone looking to change narratives and develop ideas on brand and positioning."

 Jamie Thomas, Co-founder, Cophi
READY TO SHIP?
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